At Intranova General Trading, we turn global sourcing into local opportunity — creating meaningful connections between international supply chains and regional business needs. Intranova, rooted in Dubai, operates at the crossroads of global trade and regional growth, specializing in high-value goods from trusted partners across Europe and beyond.
What sets us apart is not just what we trade, but how we do it. With a clear understanding of the UAE market and the region, and years of industry insight, we offer tailored solutions to both businesses and individual customers — always focused on quality, efficiency, and long-term value.
Whether it’s consumer products or specialized industrial items, we bring the world’s best to the UAE and regional markets with a hands-on approach, responsive service, and a strong sense of partnership. At Intranova, our goal is simple: to make global trade feel local, dependable, and built around your success.
Bessie Cooper
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Why Choose Intranova?
Intranova combines global reach with local insight, offering flexible, trustworthy solutions built on quality and transparent communication. The goal: to support your growth by consistently delivering value, every step of the way.
Mission
Our mission is to provide trusted products and smart solutions that support growth, driven by strong partnerships, seamless service, and a commitment to customer success.
Vision
Our vision is to be a trusted partner in a changing world—delivering consistent value through integrity, adaptability, and a deep understanding of evolving market needs.
Our Values
Our Founders
Intranova General Trading was founded with a clear mission: to connect markets, empower businesses, and deliver value through strategic trade. With over 15 years of combined experience in retail, wholesale, and international operations, our founders bring hands-on leadership, deep industry knowledge, and a global perspective.
Headquartered in Dubai—a global hub for commerce—Intranova is ideally positioned to serve SMEs and B2B clients with flexible, reliable, and cost-effective solutions that drive growth and competitiveness.
One founder has led growth initiatives across regional and international markets, focusing on scalable operations and strategic expansion. The other, educated in the Netherlands and experienced across Europe and MENA, brings a global outlook and cultural fluency that keeps Intranova agile and responsive.
Together, they combine strategic insight and operational excellence to lead Intranova’s continued growth—built on trust, market relevance, and long-term partnerships.